Emoquo is an award winning digital coach that enables employees to overcome everyday challenges in the workplace. The mobile app offers practical and confidential coaching that can be accessed discreetly in the workplace as challenges arise. Emoquo interacts with individuals using a conversational chatbot to engage the user in an approachable manner.
- Sector:
- Human Resources
- App Goal:
- Increase employee engagement
- Target Type:
- B2B
- Demographic:
- Employees at enterprise organisations
The existing solution
Emoquo’s existing MVP product contained core features and a basic UI, but lacked the finesse of a user experience that would help the app be adopted in large enterprise organisations. We were commissioned to inspire confidence in the product offering and improve usability.
- The approach
- Research and interviews with users
- Defining a user’s flow
- Low fidelity wireframes
- High fidelity designs produced in Adobe XD
- Design to development brief
- The schedule
- Design sprints over a 6 week period
- Continued design and UX consultation
- The project was delivered on time and on budget
The Goal
Rapidly deliver a chatbot style mobile app. The app needed to support the addition of new features while providing a more fluid user experience.
The conversational style flow results in each user following a different journey with Emoquo dependent on their responses. We designed an interface that could manage the spectrum of user flows and deliver the appropriate content.
The MVP development process followed a mobile-first design so the app can be used on the go.
“They opened our minds and pushed our thinking to deliver a great result – one which we have been building on over the last year. The team were easy and enjoyable to work with and the process was clear and efficient.”